Free local visibility audit

Website audit for trades that need more local calls

Free website audit for plumbers, electricians, roofers, builders and other UK trades. Find why your site is not bringing calls from Google or Maps.

Run the free audit

Who this is for

This page is for plumbers, electricians, builders, roofers, joiners, landscapers and home-service businesses. Trade websites usually fail in boring but expensive ways: the phone number is buried, service areas are unclear, pages load slowly on mobile, or every service is crammed onto one homepage. Google cannot confidently match the site to local searches, and customers do not instantly know what to do next.

Phone, quote and emergency CTAs are visible on mobile

The audit turns this into a visible pass, warning or fix recommendation.

Service pages exist for the jobs you actually want

The audit turns this into a visible pass, warning or fix recommendation.

Town and service-area signals are clear and natural

The audit turns this into a visible pass, warning or fix recommendation.

Before/after proof, reviews and trust markers are present

The audit turns this into a visible pass, warning or fix recommendation.

What I would fix first

The best trade website is not the prettiest one. It is the one that loads quickly, proves you do the job, shows where you work and makes it easy to call or request a quote.

How to judge success

Do not judge this only by a score. Judge it by whether more people can find you, understand what you do, and take action. After making fixes, watch Google Search Console impressions, Google Business Profile calls/directions, form submissions and quote requests for 30 days.

Quick questions

Is this a replacement for a full agency audit?
No. It is a fast diagnostic that finds the issues most likely to hurt local visibility and conversions.
Do I have to enter an email?
No. The instant score is shown without signup. Email is optional if you want the action plan sent to you.
Can you fix the issues?
Yes, if the audit shows a commercially worthwhile fix list. The CTA sends the score, URL and goal so the follow-up is specific.

Run the main audit tool or read the local SEO guides.